Why Focusing on Science Behind Business Excellence is Key
Revised on: 10-25-24 (original version published on: 11-28-23)
The Comfortable Trap
The taste of stale coffee lingered as I stared at our Q4 dashboard. 18% growth. Healthy profits. Stable market share. By every metric that mattered, we were crushing it. So why did I feel like we were trapped in a gilded cage of our own success?
"Another record quarter," my CFO beamed, sliding the latest reports across my desk. "The board's thrilled."
I nodded, but the knot in my stomach tightened. Six years ago, we were the scrappy underdog, hungry and determined to change our industry. Now? We were... comfortable. Good. Safe.